The novel coronavirus outbreak is no joke. Every day, statistics are expanding and more cities, countries, and populations are being affected. Should we be panicked?
This news hits closer to home for some more than others. At my shipping business, I have a very large international student client base, and for the past couple of weeks have been steadily shipping boxes of masks, gloves, and other medical supplies to their friends and families in affected areas; their stories both warm and break my heart.
My parents have been on a cruise for a few weeks now. Their 30-day trip aboard the MS Westerdam left from Singapore mid-January and was slated to finish in Shanghai mid-February. That itinerary, of course, has been affected and they will no longer be hitting any ports in China, instead hoping to end in Tokyo. Because of stops they've already made to places that are now experiencing lock-downs, even though there are no suspected cases on their vessel, they're being blocked from entering some other ports and had to cancel stops in the Philippines and other areas. Despite a few outliers--the dramatic, attention-seeking, make-the-situation-worse people on board who are causing a stink because plans changed and flights had to be adjusted--my parents and the vast majority of the passengers are very happy with the cruise line's care, caution, and compensation regarding the unexpected route changes. Each passenger has their temperature taken daily and, as my mom says, "There are much worse places to be stuck!"
I am in no way trying to draw a comparison to my parents' non-drama of having some ports changed on a plush, month-long cruise, or the possible quarantine or delays they may face in getting back home, to the trials that people on the ground in affected areas are facing. There are whole cities--millions of people--completely blockaded in an effort to contain this thing. It's unprecedented! The reason we're shipping so many masks is because there's such a profound shortage in the most desperate areas. As a result, those who have family and friends in other countries are asking them to ship supplies in that are otherwise unavailable. There's such a run on supplies in my city that, the last time I heard, all of the big box stores were sold out of masks; even Amazon is/was sold out too, to my understanding.
There are now suspected cases in my community, though nothing is confirmed yet and no warnings have been issued. Nevertheless, we're preparing ... just in case.
I felt it pertinent to share some of my lay suggestions with you, which are similar to practices you may use in your own home, office, or retail store during flu season, keeping in mind that I am a non-medical small business owner simply trying my best to make sure my team stays level-headed and protected if indeed our city becomes affected.
- Wash your hands often. Studies consistently show this is one of the simplest, yet best forms of defense.
- Wipe door handles with disinfectant often. Don’t forget the bathroom door(s), cabinet pulls, drawer pulls, and especially the front door(s)–both sides.
- Wipe keyboards, mice, phones, tools, printer buttons, pay station key pads, cart handles, and other oft-touched things with disinfectant often.
- Replace pens that both clients and you use often. You can keep a bag of clean, disinfected pens, and also a bag of used pens that can be disinfected later for reuse.
- Keep an emergency kit with masks and gloves on hand, just in case.
- Closely monitor and comply fully with whatever your local authorities advise.
So, panic? Not yet. But surely stay wisely cautious. Stay informed so you can educate your team and your clients. I suggest listening to the special edition episode of Science Vs. on this topic, as it gives a good overview of what we know so far, acknowledging that this is all still very new and information breaking daily. That episode is available here: https://gimletmedia.com/shows/science-vs/5whmvld/coronavirus-outbreak-how-scared-should
It's also important to be cautious of prejudices that may result from misinformation or ignorant generalization. You'd think that we humans would have learned this lesson by now, but our history shows over and over again that a situation like this can cause phobias against entire groups of people, simply because their group was the one initially affected. Be careful of that, protecting your empathy and intelligence just as much as you're protecting your bodies. Continue to treat everyone with respect and compassion, doing what you can to help those in need.
It's also important to be cautious of prejudices that may result from misinformation or ignorant generalization. You'd think that we humans would have learned this lesson by now, but our history shows over and over again that a situation like this can cause phobias against entire groups of people, simply because their group was the one initially affected. Be careful of that, protecting your empathy and intelligence just as much as you're protecting your bodies. Continue to treat everyone with respect and compassion, doing what you can to help those in need.
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This article is an adaption of one written for the AMBC blog on February 5, 2020.
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Marty Johnson is an entrepreneur, writer, and business coach. He serves as ex officio Director of Communication and Advisor to the Board for the non-profit Association of Mail & Business Centers (AMBC) and is Editor of MBC Today, AMBC's industry-leading publication. Marty owns and operates Uncle Marty's Shipping Office in Ithaca, NY, where he's also Co-Founder of the Collegetown Small Business Alliance. Please visit him at askunclemarty.com. #AskUncleMarty
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